New name carefully chosen
The Nordic aspect is our strongest characteristic, and the new name had to live up to five basic criteria: It was to have a purely Nordic sound – not an English. It was to be short and precise – and possible to use in all main languages. And it was to stand out from our competitors and tell a strong story.
We succeeded in finding a name that meets all of these criteria – NJORD.
- NJORD is a god from the Norse mythology who represents trade, wealth and shipping.
- NJORD has a clean, Nordic sound and creates clear, Nordic associations.
- The N in NJORD represents the north direction of the compass, which also defines our main market.
- NJORD is a short and robust one-syllable name.
In Danish, NJORD is pronounced in the same way as the Danish words for north ("nord") and fiord ("fjord") - namely with a silent ”d”.
The word "fiord" is part of the English language. And therefore, English-speaking persons intuitively know that NJORD should be pronounced in the same way. However, in English there is no silent "d".
NJORD Estonia: Contracting Authority as an Administrator of Justice
Since January 1, 2019, additional provisions of the Estonian Public Procurement Act are in force, that allow to control and influence contractors’ diligence regarding the payments to the subcontractors in case of a construction public works contract and a works concession.
NJORD Estonia: Legal Risks of Using Virtual and Augmented Reality in the Construction Sector
We are used to the fact that virtual reality is widespread in entertainment and especially in computer game business. However, in recent years, virtual and augmented solutions have been used in other areas, including construction. The Estonian construction sector has also been applying such technological tools.
NJORD Estonia: Is non-predictable increase of construction cost the basis for the amendments in the construction contract?
Construction is often a long-term process, going on for years. A lot may change during this period in the surrounding economic and political environment. Therefore, at the time of entry into the construction contracts with a longer term, it is often not possible to foresee the significant future developments and changes occurring in the construction market. The changes may include, for example, the appreciation of construction costs, due to unforeseen increases of construction materials, and labour costs during the execution of the construction contract. Classically, this risk is borne by the contractor.